Features
From ad to closed deal, in one account
Every screenshot shows the running application with sample data from a made-up company. The screens show the German interface while the app is being translated. Features still in development are marked “In progress”.
Attribution
Revenue per campaign, under the model you pick
Six models to choose from, from first touch to a seven-day time decay. Revenue that can't be tied to a campaign gets its own row, so no campaign looks better than it is.
- Last non-direct touch
- First and last touch
- Linear
- Position-based 40/20/40
- Time decay, 7 days

Customer journeys
Every lead with the path that led to it
For each lead you see the touchpoints before the form: ad, organic search, newsletter, direct visit. With consent this covers several visits. Without consent you see the visit in which the form was sent.
- Source, campaign and search term per visit
- Time from first touch to inquiry
- Visits after the inquiry listed separately

B2B with HubSpot
Closed-won deals credited to the campaign
notamsign pulls deals and their amounts from HubSpot every hour and attaches them to the person who filled in the form. Each campaign then shows the revenue it produced.
- Deal amount and close date from HubSpot
- Revenue and ROAS per campaign and ad
- Every touchpoint before the deal

Conversion feedback
Won deals go back to Google, Meta, Microsoft and LinkedIn
Quotes and won deals are sent to your ad accounts with their value, so bidding learns from the revenue in your CRM. Per platform you see what was sent and what was held back, with the reason. Missing consent is the usual one.
- Quote as forecast, won deal as revenue
- Rejected uploads with the reason
- Daily check of campaign links against your UTM rules

For Shopify
Orders, new customers and refunds by channel
Orders arrive from Shopify by webhook. Refunds come off the revenue, and new customers are kept apart from returning ones. That gives you new-customer CAC based on real Shopify orders.
- Revenue after refunds
- New and returning customers split
- Unattributed orders marked as estimates

Two-tier consent
Count without cookies, connect only with consent
Tier 0 counts page views and inquiries with no cookie, no identifier and no stored IP address. Tier 1 links visits into a journey, and only after someone accepts in your consent banner. Access and deletion requests per person are built in.
- Banners from Complianz, Cookiebot, Shopify or your own
- Withdrawn consent stops the linking at once
- Access and deletion per person
always, no banner
Tier 0
- Page views, inquiries, downloads
- Source as referring domain and utm_*
- no cookie, no identifier, no IP
after consent in the banner
Tier 1
- Visits linked into a journey
- Click IDs for conversion feedback to ads
- Withdrawing consent ends the linking
Also in the same account

Weekly report
Every Monday a draft with problem, change, impact and review date. You edit it and sign off.

Brand KPIs
Clicks, ad spend, inquiries and deals month to date, against your monthly targets.

SEO and AI visibility
Search Console data, and whether ChatGPT, Perplexity and Gemini mention your company.

Content autopilot
Plan posts, review drafts and approve them before anything goes live.

Ad copy
Headlines and descriptions for search ads and Performance Max, with a character counter.
Creative, outreach, reporting
Tools around the campaign
Anything marked “In progress” is being built right now.
Tracking monitor
A daily run checks every tracking point. If forms or purchases stop coming in, the monitor raises an alert.
Ad images from your brand kit
notamsign reads colors, fonts and logo off your website. The kit becomes ad images in every format, plus HTML5 banners.
Outreach from your own mailboxes
Sequences run through your mailboxes after notamsign checks SPF, DKIM and DMARC on your domain. Anyone who replies gets no follow-up.
Find stages and press
Finds conferences with open speaker slots and editors who cover your topic, then drafts the first pitch.
Link building
Find link sources, rank them by fit and reach out. Your own studies give sites a reason to link.
Short videos from product photos
In progressClips from a single photo, storyboarded scenes with voice-over and subtitles, cut to 9:16, 1:1 and 16:9.
Articles from search gaps
In progressQuestions from Search Console turn into article drafts. Once you approve one, it goes live and is submitted to IndexNow.
API and MCP access
In progressQuery metrics and journeys over the API or straight from your AI assistant, with permissions per brand and person.
Monthly PDF report
In progressAd spend, inquiries, deals and revenue per channel on a few pages, written for management.
Privacy
Privacy your legal team can check line by line
notamsign measures on your own domain and stores data in the EU. What is stored, and for how long:
- Stored in Ireland
- The database runs on Convex in the eu-west-1 region.
- Your own domain
- Script and tracking can run through a proxy on your domain.
- No IP addresses
- The country comes from a server header. The IP is never stored.
- Emails only as hashes
- Tracking data holds no plain-text email address, only HMAC and SHA-256 values.
- Access and deletion
- Both are built in per person, including the linked touchpoints.
- DPA and retention
- Data processing agreement under Art. 28 GDPR. Raw data is deleted after 13 months.
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